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Daniel Pink has a new show that aired on National Geographic last night. The show, called Crowd Control, is described on its home page as what you "get when you cross hidden cameras, the BIG Piano, 50,000 commuters and a team of behavioral scientists, builders and engineers? Answer: National Geographic Channel's new fun and fact packed undercover science intervention show, Crowd Control." That's quite the pitch: in each episode viewers should learn something new, see how behavioral science can be used to make people make better decisions, and be entertained. It will be interesting to see if the appeal of behavioral economics, which has made the jump from journal articles to best-selling books, can now be translated across the air waves.
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